POP iNTO THE FUTURE
For design visionary Tom Dixon, tomorrow’s store will be physical space that offers a “multi sensory, olfactory experience” to every shopper. To prove his point, at the recently concluded London Design Festival, he set up Multiplex with Andy Warhol inspired foil interiors. The temporary retail concept replaced mall-like defined sections for fashion, furniture, etc, with well thought out, curated corners that surprised and engaged with visitors.
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