Curly Q’s is our organic hair-care line for kids 5 to 12 years old. We also have a professional line, Curls Pro, for salon distribution only as well as Curls retail products for retail and OTC stores.
Our brand philosophy is to formulate only with certified-organic ingredients and exotic extracts—without sulfates, silicones, parabens, artificial oils, fragrances or fillers.
Hair Care Tips for All Types of Naturally Curly Hair Photo Gallery
What makes your products stand out from the competition?
Curls delivers cutting-edge, game-changing formulations with clinically proven ingredients; exceptional performance; and a variety of products to choose from to meet the needs of women and girls with natural waves, curls and kinks. We like to differentiate ourselves from the competition by going against the norm. If everyone is formulating with shea butter, argan oil and coconut water, we discover new ingredients that haven’t been used in our category. Our widely successful Blueberry Bliss Curl collection is a prime example. Blueberries are not only a superfood for your body, but they are also great for your hair. Blueberries are clinically proven to prevent breakage, protect against damage and encourage hair growth. Our entire collection has been widely received, and sales have skyrocketed, both in stores and online. Target carries the full collection, including our new game changer, Blissful Lengths Liquid Hair Growth Vitamin. Unlike other vitamins in our category, Blissful Lengths Liquid Hair Growth provides more effective delivery of your vitamins and nutrients. You absorb up to 98 percent of vitamins in liquid form, but only 20 percent from a pill..this is also a proven clinical fact.
You’re a true Boss! What’s on the horizon for Curls?
Thank you! Well, I have a lot in the pipeline. I’m expanding my reach. diversifying my portfolio. My newest brands, Skinny Vitamins (natural metabolism-boosting, appetite-suppres-sant gummies) and VitaPop Popcorn (an organic, non-GMO, low-fat popcorn infused with more than 15 vitamins.
I also signed a deal for my own TV show with a very popular network, to help other African American women excel in business. African American, women-owned businesses are on the rise, but less than 4 percent of us make it to the million-dollar mark. The goal of this series is to help bridge the gap. We are currently recruiting serious businesses that need serious help.
I am very excited about it! Funny thing is, I never set out to be on TV, beyond representing and marketing Curls.
This opportunity just fell into my lap. I was approached before about doing a reality show about “beauty bosses.” The cast and concept fell flat, so I declined it. The same producers later contacted me about this opportunity—and since my mission in life is to give back, I knew this felt right. I live by the motto “of those to whom much is given, much is required.”
Cardi B keeps it sleek and chic, rocking long, bone-straight hair with a center part. The look is both stylish and easy to create and maintain. Use a heat protectant before flat-ironing. Follow up with an oil sheen .Photo: John Ricard
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