Looking healthy is my main motivation in doing makeup. Since the 1920s, looking healthy has been synonymous with having a great suntan. In recent years we’ve learned how dangerous the sun is for our skin; nonetheless, we still love the look of a golden tan.
Enter self-tanners. Their formulas have gotten better and easier to use every season, so they are truly a viable option. Forget self-tanning disasters of the past and give it a go especially when your face has that unhealthy, midwinter pallor.
Some companies offer a range of self-tanner shades. If you fall between two shades, opt for the lighter one, so that any unevenness or missed spots are not obvious.